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WEB + INVENTORY/SYLA AI GUIDEWEB

SYLA — Your Guide to What Moves YouNot a tool that talks. A system that knows.

SYLA is the AI buying guide built into your dealership website and running on your inventory. It answers in your dealership’s own words, puts the right unit on the screen, and lands on the customer record with everything else you know about that shopper.

Lookup, not filtering

What it does that a filter cannot

A filter needs the shopper to already know the words, and set them one box at a time. Syla looks it up — the way people actually ask.

Stock-number lookupA shopper types the number off an ad and gets that exact unit. A stock number is not a filter, so a tool built to set filters has nothing to match.
Plain language → real attributes“Family friendly” becomes bunk layouts and sleeping capacity. “Couples coach” becomes rear living. The concept becomes the search.
Specs on a specific unitLength, dry weight, GVWR, tow rating, slides and options — read from that unit’s own record, not a brochure.
Two units comparedBoth resolved from partial model codes, compared on price vs MSRP, length, sleeping capacity, dry weight and GVWR — plus what the differences mean in use.
Every turn stands aloneNo inherited filter state. Ask about a brand after a detailed search and you get that brand, not that brand crossed with the last three questions.
Past the inventory feedHours by department, what you service vs what you sell, your trade process, whether the fall event is still on.
STEALTH Web · AI Feature

Meet SYLA: Your Guide to What Moves You

Syla isn't a pop-up. She's a Harbor — a place where shoppers ask real questions and get real answers, 24/7, without pressure. And where dealers capture higher-intent leads without adding headcount.

"I'm looking for a lightweight bunkhouse under 35 feet that can be towed by an F-150."

Syla Ask

Natural language search that understands complex queries and delivers precise, personalized results instantly. Your website's built-in expert.

0%
+53.9% vs last monthConversion Rate
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+1.6% vs last monthActive Leads
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+33.9% vs last monthTotal Visitors
1m 0s
+3.8% vs last monthAvg Session

Hot-Intent Signal

The moment a shopper goes hot, Syla fires it into the STEALTH Customer Journey as a hot-intent signal.

Customer JourneyHot Intent

Straight to Your CRM

That same lead drops right into your CRM with an alert to the dealer — so no hot buyer is left waiting.

CRM AlertReal-Time

Finds the Unit the Way People Ask

Shoppers describe what they want — “a bunkhouse around $450 a month” or a stock number — and Syla answers in your dealership's own words, then renders the exact unit right in the chat with price and specs. By voice or text.

Natural-Language SearchVoice or Text

Want to see SYLA answer on your units?

We’ll run your live feed and site content through STEALTH and walk your team through it — live in under a day.

How it works

Grounded, rendered, and routed

01

Grounded in your store

Answers come from your data — your live inventory, your website, and a knowledgebase built for your dealership. Not the open web, and not the manufacturer’s brochure.

02

Answers with the unit

A written answer and the unit itself, rendered together: photo, price against MSRP, savings badge, stock number and a spec row — inside the response the shopper is already reading.

03

Lands where you work

Every conversation writes to STEALTH CDXP, pushes to your CRM, and emails your team if you want it that way. Act on it in whatever system you already use.

Grounded in your data

Where the answers come from

Your live inventoryThe same feed your unit pages render — so stock numbers, pricing and specs are current, not cached from a build.
Your websiteEvery page you have published — service, financing, trade, events, about — all readable and answerable.
Your knowledgebaseThe things that live in your team’s heads: deposit policy, what you take on trade, what’s included with a purchase. Written once, by you.

Two ways to deploy: a floating module available across your site, and an embedded instance on the unit detail page that answers against the unit in front of the shopper.

From question to customer

One conversation, all the way to the sale

Websitelive inventory
Sylaanswers instantly
AI Summaryof the exchange
STEALTH CDXP / CRMone customer profile
Marketingpersonalized
Salesprimed
Attributionclosed loop
Why the last step matters

Installed is not the same as connected

A guide with no data layer behind it knows only what happened in its own window. Syla runs on the same platform as your website and your customer records — so the conversation is one more touch on a profile that already has the rest, and your team opens the lead already knowing the unit, the budget, and what was asked.

Every conversation is demand data.

UnitsWhich units drew questions, ranked by volume
CategoryWhat class of unit shoppers came looking for
ConditionNew vs. used demand
BudgetThe range shoppers stated
LeadsConversations that became a contact

Book a demo and put SYLA to the test.

Type a live stock number, ask something a filter can’t, and watch it land on the customer record — live in under a day.

Built for four industries. Live in a day.

RV, marine, auto and powersports — where unit data is nothing like car data. We configure Syla against your feed, your site, and your knowledgebase, and it goes live in under a day.

RVMarineAutoPowersports
FREQUENTLY ASKED QUESTIONS

Syla Questions

Syla is an AI shopping guide on your website that answers shoppers in plain English — “a lightweight travel trailer my half-ton can tow, sleeps 6” — with real units from your live inventory, 24/7.
Filters make shoppers do the work; Syla answers the question. It reads a natural-language request and returns matching units by length, weight, floorplan, sleeps, and price — and a Syla conversation lands on the customer record as a hot-intent signal.
Yes. Every answer is grounded in your actual, current inventory — never a generic spec dump — and hot leads route straight into your STEALTH customer journey and CRM with an alert to the dealer.
Don't Let Them Get Away

Ready to Unmask Your Dealership's Traffic?

Stop Guessing. Start Knowing. See exactly who is on your website and convert anonymous shoppers into showroom buyers today.