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WEB + INVENTORY/STEALTH INVENTORYWEB

Better data. Better reach.
More sold units.

Your website is just the beginning — Google, Meta, Vehicle Ads, listings, email, search, and AI all run on your inventory. If your inventory data is thin, all of it is.

INVENTORY IS THE ENGINE

One clean record runs everything

STEALTH Inventory sits at the center of your marketing. Enrich a vehicle once and it flows — accurate and in-sync — to every channel a shopper touches.

Website & VDPsComplete, fast, conversion-ready detail pages
Schema MarkupAuto-generated Vehicle schema on every unit
SEODeep spec data search engines can index
AI Search (AEO / GEO)Structured data AI answer engines quote
Google Vehicle AdsClean feeds = more eligible units
Meta Vehicle AdsDynamic catalogs that stay in stock
Syla AI GuideAnswers shoppers with real spec data
CRMThe exact unit tied to every lead
CTV / OTTReal inventory behind streaming ads
Retargeting EmailThe right vehicle in front of the right buyer
Marketplaces & ListingsSyndicated everywhere, always current

If the data is thin, everything downstream breaks

The same record either drags every channel down or lifts every channel up. There is no in-between.

Thin inventory data

  • Half-empty VDPs shoppers bounce from
  • Vehicles rejected by Google & Meta feeds
  • Invisible in SEO and AI search results
  • Ad spend wasted on units already sold
  • Specs and prices that disagree across channels

Rich STEALTH inventory

  • Complete, fast VDPs that convert
  • More units eligible for Vehicle Ads
  • Structured data AI engines quote and rank
  • Live sync — sold units come down everywhere
  • One source of truth across every channel
OEM VEHICLE CATALOG

Match once. Auto-match forever.

Dealer feeds arrive thin and inconsistent. Our manufacturer-level catalog matches every incoming unit to clean, structured factory data — often 100+ specs per vehicle. Match a unit once and that match applies to every similar unit in your system and every one that imports in the future. You fix it once; it stays fixed.

  • Apply a match to a single unit, all similar units at a location, or your entire company
  • New DMS imports auto-match against your confirmed matches
  • Fills the gaps in thin or missing dealer data
  • Structured for schema, feeds and AI search
0+specs per vehicle

Pull from the catalog

YearMakeModelTrimBody StyleClassEngineTransmissionDrivetrainFuel EconomyDimensionsFeatures+ more
ONE PLACE, MORE CONTROL

Everything about a unit, in one screen

Media, specs, features, colors, pricing and documents — organized into clean tabs so teams find what they need and see exactly how data flows in from the DMS.

Unit Details
Media
Specifications
Features & Options
Colors
Market Value
Source Data
Applied Rules
Changelog

AI descriptions, FAQs & taglines

Generate unique, on-brand descriptions, answer common questions, and add promotional taglines — from each unit's real specs.

Media & documents

Photos, videos, floorplans, brochures, window stickers and video-tour links — all attached to the unit and web-ready.

Lock it down & track changes

Lock a unit so DMS imports can't overwrite your edits, and see a full changelog and applied-rules history for every field.
PRICING & FEE TRANSPARENCY

No fee left in the dark

Control every pricing field, then present one honest number. Every mandatory dealer fee is set once and shown plainly — the price a shopper sees is the price they understand.

Full pricing control

Current Price
$
MSRP
$
Hidden Price
$
Min Advertised Price
$
Manufacturer Rebate
$
On Special
$

MSRP, current price, hidden price, min advertised price, rebates and specials — set per unit and kept in sync everywhere.

Mandatory fees, shown plainly

Selling Price$45,900
Freight
Doc fee
Dealer prep
Dealer admin
E-filing
Customer PriceOne number

Set fees by dealership, by location, or down to a single unit — FTC-ready, no surprises at the table.

COLLECTIONS

Group inventory once. Fire it everywhere.

Build a collection by any rule — location, condition, type, make, model, year or price — then point it at whatever needs it. Collections update themselves as your lot changes, or you can hand-pick units yourself.

Website filters

Turn a collection into a public-facing filter on your website's search results.

STEALTH Engage emails

Powers the monthly sends — New Arrivals, Clearance by unit age, and dealer-picked Featured units.

Events

Group the exact inventory you want to push at a show and send it to that event's pages.

Feeds & exports

Deliver curated sets to third-party feeds, marketplaces and exports — automatic or manual.

Inventory Detail Collections — your dealer catalog

Add content once and apply it across every unit sharing the same year, make, model and trim. Build a reusable catalog of descriptions, specs and media that keeps matching units consistent — automatically.

IF Y/M/M/T MATCHES
Apply Catalog SpecsApply Stock MediaApply Descriptions
BUILT FOR SCALE

Find any unit. Manage 50 or 5,000.

Inventory flows in from your DMS, gets cleaned and standardized, and stays in sync across websites, marketing tools and marketplaces. Then powerful filters let you segment and act on exactly the units you want — instantly.

LocationLot StatusCategoryClassWebsite StatusOn SpecialHas PriceHas PhotosCatalog MatchDate ReceivedDate Updated

Page views

NEW FEATURE

See real shopper views on every unit, right in the list.

DMS-connected

Automated import, cleanup and sync — no spreadsheets.

Matched vs. unmatched

Instantly see which units still need catalog matching.

Export & print

Pull any filtered set to a feed, export or printable PDF.

Built for every kind of dealership

One inventory engine across every vertical you sell.

FREQUENTLY ASKED QUESTIONS

Inventory Questions

STEALTH Inventory is the engine behind your website, listings, ads, and AI — one clean, structured feed of every unit that powers your site’s search and unit pages, your marketplace exports, and your ad campaigns.
Yes. STEALTH Inventory outputs schema-rich, structured unit data that Google and AI answer engines can read — so your inventory ranks in search and gets surfaced in AI answers.
Yes. One inventory source feeds your website, marketplace listings, and Google and Meta Vehicle Ads — priced and photographed straight from your feed, always current.
Don't Let Them Get Away

Ready to Unmask Your Dealership's Traffic?

Stop Guessing. Start Knowing. See exactly who is on your website and convert anonymous shoppers into showroom buyers today.