DSP

OUR CONNECTED TV PLATFORM

POWERED BY

HOW IT WORKS:

A CTV connects to the internet through built-in capabilities or an external “over-the-top” (OTT) device that enables a standard TV set to become a Connected TV. Voila!

Video advertising on Connected TV occurs during the in-app experience. Ex: When a Connected TV user opens an app to watch an episode of The Lone Ranger, a video ad would play prior to or during the content.

A :15 to :30 video ad is similar to a pre-roll ad on desktop, laptop or smartphone, but the user experience is comparable to traditional TV.

OUR DSP IS OPTIMIZED FOR DEALERSHIP STORE VISITS AND WEBSITE CONVERSIONS (LEAD FORM, CHAT, PHONE CALL)

WHAT IS OUR

SECRET SAUCE?

Glad you asked! — We call it

Family Room Quality.

We serve ads exclusively on TV screens, mobile devices and computers across a list of hand-picked, top-tier streaming networks. Why? Because the store traffic and conversions are better that way.

AVERAGE RESULTS

ACROSS ALL CAMPAIGNS AND DEALERSHIPS

COST PER VIEW

........................................................................

$0.041

WEBSITE VISIT RATE

........................................................................

2.86%

STORE VISIT RATE

........................................................................

1.91%

RETURN ON AD SPEND

........................................................................

$6.96X1

COST PER VIEW

.....

$0.041

WEBSITE VISIT RATE

.....

2.86%

STORE VISIT RATE

.....

1.91%

RETURN ON AD SPEND

.....

$6.96X1

COMPETITIVE CONQUESTING

WE IDENTIFY HOUSEHOLDS THAT ARE VISITING YOUR COMPETITORS’ LOTS, AND ENABLE YOU TO TARGET PEOPLE IN THOSE HOUSEHOLDS ON THEIR DIGITAL DEVICES.

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