A CTV connects to the internet
through built-in capabilities or an
external “over-the-top” (OTT)
device that enables a standard TV
set to become a Connected TV.
Voila!
Video advertising on Connected TV occurs during
the in-app experience.
Ex: When a Connected TV user opens an app to
watch an episode of The Lone Ranger, a video ad
would play prior to or during the content.
A :15 to :30 video ad is similar to
a pre-roll ad on desktop, laptop or
smartphone, but the user experience
is comparable to traditional TV.
OUR DSP IS OPTIMIZED FOR DEALERSHIP STORE VISITS
AND WEBSITE CONVERSIONS (LEAD FORM, CHAT, PHONE CALL)
WHAT IS OUR
SECRET SAUCE?
Glad you asked! — We call it
Family Room Quality.
We serve ads exclusively on TV screens, mobile devices and computers across a list of hand-picked, top-tier
streaming networks. Why? Because the store traffic and conversions are better that way.